We are thrilled to have Josh Gertz help lead our Enterprise Committee.
Josh has lead sales teams on the cutting edge of technology for the last 30 years. Today his team at TeamViewer is pushing the boundaries of what’s possible with wearable technology and augmented reality.
When not working you can find him chasing after 3 kids or tending to one of his bbq smokers.
The VRARA is excited to partner with the amazing team at GEO Week!
About Geo Week
Imagine a single powerhouse event that champions the coming together of geospatial technologies and the built environment. Where professionals from a range of disciplines network and gain insight into the increasing confluence of their worlds. Where cutting-edge technology offers new possibilities, improved efficiencies, and better outcomes. And where education opens the door to the future just ahead.
AEC Next Technology Expo & Conference, International Lidar Mapping Forum, and SPAR 3D Expo & Conference, along with partner events ASPRS Annual Conference and USIBD Annual Symposium, are coming together in 2022.
Geo Week, the intersection of geospatial + the built world
The VRARA will have its own exhibition area at the event with GREAT discounts for our members. If you are interested in connecting with leaders in the AEC community this is an opportunity that you won’t want to miss. We will also be hosting a social event and some content so please get in touch to get involved. Sponsorship opportunities are available for our social events.
Please contact am@thevrara.com to learn more!
https://www.geo-week.com/
The VRARA Enterprise Forum revealed some exciting updates for the VR/AR for enterprise space, with industry leaders Varjo, Lenovo, and Microsoft sharing essential news and insights for 2021 and beyond.
Throughout the event, more than 600 executives from automotive, aerospace, construction, energy, healthcare, manufacturing, transportation, and other sectors came together to hear the latest news from global brands leading the VR/AR for enterprise space.
Here are some of the critical updates we gathered from the event.
Leading hardware developers, Varjo, started the event with a keynote on the new age of product design with collaborative mixed reality.
Alongside a detailed look at all the latest features of the next-generation of its flagship XR-3 and VR-3 headsets, Head of Design and Research at Varjo, Hannah Nilson, explained how mixed reality is transforming the way businesses engage with customers in 2021 and beyond.
One feature of particular interest discussed during the event was the powerful Varjo Eye-tracking capabilities that enhance consumer research by giving detailed real-time analytics of customer experience in virtual or mixed reality stores based on their point of vision.
With this eye-tracking tool, Varjo tells us that businesses can now monitor and report on valuable metrics based on how customers view their products and what part of the product design best drives conversions.
Lenovo also had some exciting updates to share regarding the upcoming release of its new ThinkReality A3 enterprise-grade augmented reality smart glasses.
While we still have no confirmed price or release date, the Hardware Product Manager of Commercial AR/VR at Lenovo, Mike Lohse, told us the company is currently putting the final touches on its device ahead of the forecasted launch in Q2 2021.
Some of the final touches Lohse mentioned during the keynote included better drop impact protection on the A3 Industrial Edition and the possible inclusion of a second battery pack and software optimization to reduce battery consumption.
He also mentioned that while the ThinkReality A3 currently offers mobile support for Motorola handsets alone, the company is looking to expand its offering to other mobile developers in the future.
Following on from their Microsoft HoloLens Forum and Microsoft Ignite events earlier this year, Microsoft sent Azure Mixed Reality Lead for Microsoft Canada, Sean Graglia, to the VRAR Enterprise Forum to discuss the accelerating value of enterprise MR.
During his keynote, Graglia explained how mixed reality is transforming enterprises across the spectrum, from remote collaboration and training through to sales assistance, design, and prototyping.
According to sources mentioned during the presentations, global spending on mixed reality is expected to reach an astonishing USD 160 billion by 2023, with 87% of large companies already exploring, piloting, or deploying the technology today.
Garcias also added that at least one-third of enterprises would support mixed reality experience platforms, including augmented reality, by 2021, proving how quickly adoption of VR/AR tech is already spreading through the world of big business.
We expect 500+ executives from top vendors and end-users/brands, rapid presentations, sessions, and best-in-class online networking! Email info@thevrara.com for more info!
If you want to be featured in this report, fill out this form (deadline to submit is July 1st)
If you are interested to sponsor this report, email info@thevrara.com
THANK YOU to RE'FLEKT for already supporting our efforts with this report!
Given the world’s current pandemic situation where there are travel restrictions and the increased need for remote work, remote assistance, training and the reskilling of millions in the workforce, it is now more important than ever for companies to have enterprise ready, easy to deploy digital solutions. Augmented Reality and Virtual Reality have proven to show value within many critical enterprise verticals including manufacturing, architecture, engineering, construction, energy and the utilities sectors.
This report will cover the current global situation and how customers are deploying Enterprise solutions like remote assistance, guided workflows, remote collaboration, and training programs to improve productivity, reduce errors, increase learning retention, and decrease service resolution times.
The report will feature companies specializing in VR/AR for B2B Enterprise solutions. The report will be published in early Sept and will be promoted to the industry globally via our Newsletter (35K emails), Website (20K monthly visitors), at our upcoming VR/AR Global Summit Online (10,000+ attendees) in Sept , and via our partners.
Our last Enterprise Report featured over 100 companies. See more and get a copy here
Learn more at our VR/AR Global Summit ONLINE Conference + Expo on June 1-3
In response to the current corona crisis, the Munich-based start-up VRdirect is offering small and medium-sized companies the opportunity to use its software for creating their own virtual reality content completely free of charge for six months.
The offer is valid until 30 September and is aimed primarily at sectors in which the opportunity to present products on their own sales floors or at trade fairs and events is lacking because of current security regulations. Virtual Reality represents a great opportunity to present one’s own products or services in a visually appealing way and to integrate possibilities for direct purchase within a self-designed application. In addition, VRdirect offers companies of all sizes support in the implementation of virtual reality projects by providing the necessary hardware (e.g. 360° cameras) and consultation regarding the development of a virtual reality strategy.
Interested parties can find the registration link and further information on the #stayathome license at https://lp.vrdirect.com/corona/stay-at-home
CONTACT
Dominik Möcklin
Managing Director
dominik.moecklin@vrdirect.com
Learn the latest case studies and ROI for VR AR in the Enterprise from our Enterprise Committee
If interested to sponsor, email info@thevrara.com
This VR/AR Enterprise Industry Sector Report will include a wide range of companies and the kinds of customers they serve, showing how impactful their VR and AR solutions have become to enterprise customers. A quick look through this report also makes it clear just how targeted many of these companies are, with products and services often aimed squarely at specific industries and use cases.
Our 2019 report included 100+ companies!
Worldwide spending on VR/AR is forecasted at $20B in 2019 with a five-year compound annual growth rate (CAGR) of 69.6% (IDC). According to Gartner, the use of VR and AR are one of six top technology workplace trends that will drive the digital workplace and “are ready for mainstream businesses.” And, Nielsen concluded enterprises adopting VR/AR training technology will save $13.5B that would otherwise have been spent on traditional training that includes instructors, dedicated learning spaces and traveling to remote facilities.
There are plenty of other examples and predictions that demonstrate the importance of VR and AR to forward-thinking enterprises in the immediate future. Successful trials (and increasing number of deployments) of VR and AR in enterprises are getting the competitors of early adopters companies to start recognizing that they may be missing out on the real strategic advantage they can achieve.
See the 2019 report version here
If interested to sponsor, email info@thevrara.com
It is clear that augmented reality (AR) can provide real value to enterprise organizations In fact, AR can deliver value well beyond traditional return on investment metrics and also help drive more intangible benefits pertaining to employee satisfaction or improved talent recruitment and retention.
But how do you actually prove it? It is key to understand the reasons behind your AR deployment and what you’re trying to improve upon in order to illustrate the true value of this transformative technology.
This Scope AR and the VR/AR Association webinar was info packed with:
*Key essentials to help you prove ROI in your next AR project
*Strategies to secure budget for your AR use cases
*How Scope AR's WorkLink Platform can help your organization see real ROI on your AR investment
Watch it here thevrara.com/webinars
We invite you to participate in our VR/AR Global Summit Nov 1&2 in Vancouver! More info here
The VR/AR Association (VRARA) partnered with LiveWorx to host the VRARA Enterprise Summit at LiveWorx 2019 at the Boston Convention and Exhibition Center. LiveWorx is the world’s most respected digital transformation conference for the enterprise to experience the most innovative and disruptive technologies — VR/AR, IIoT, machine learning, blockchain, robotics and much more.
VRARA Members had the opportunity to present to some of the top industrial companies from across the globe like Applied Materials, Arcadis, Boeing, ExxonMobil, Franke, Hasbro, Johnson & Johnson, Julabo, Medtronic, Miller & Long, Toro, Sajo, Shell, Siemens, Sprint, Unilever, Zimmer Biomet, Vaillant Group, Verisk. Presentations included topics on AEC, Aerospace & Defense, Energy, Healthcare, Manufacturing, Training.
Kris Kolo of VRARA and Cathy Hackl VRARA’s Board of Advisors & Enterprise Strategy at Magic Leap.
Enterprise VR/AR Spending is expected to reach $13-20B in 2019, and experience a 89% growth to $120B by 2023. So, where are Enterprises spending all of that money? And are they getting the value out of this level of investment in VR/AR? Matt Short of Accenture from our Silicon Valley Chapter shared with us what Accenture is seeing in the market and where their clients are spending the money.
Dan Cotting of Shockoe from our Virginia Chapter gave an excellent overview of strategy for delivering a rapid return on enterprise VR/AR. Dan has worked with clients like Lexus, JB Hunt, Arrow Electronics which has helped shape his beliefs that VR/AR are poised to usher in an entirely new approach to business operations.
Raj Puran, Intel from our Austin Chapter talked about how Intel is driving VR into enterprise and how to overcome the resistance of adopting new technologies.
Marlo Brooke of Avatar Partners from our LA Chapter demonstrated to us an example of how VR/AR is used in the commercial construction industry.
Sivan Iram, Lenovo from our Silicon Valley Chapter demonstrated the newly announced ThinkReality Platform and AR headset from Lenovo, and gave us some great insights!
Frank Black of HTC Vive Enterprise shared with us high-value use-cases from the DoD, Healthcare, and Emergency Response sectors.
Chad Eikhoff of Trick 3D Studios from our Atlanta Chapter along with their customer InterContinental Hotel Group (IHG), discussed an end-to-end enterprise strategy how VR/AR can be used across sales, design, marketing, and design departments in enterprises.
John Cunningham of DiSTI Corporation, from our Orlando Chapter (which is considered to be the Modeling & Simulation Center of the US!) organized an amazing panel on the use of VR/AR in Aerospace.
A fascinating group presentation on healthcare and VR/AR was given by Zimmer Biomet and Precision OS’s Danny Goel, a practicing Surgeon and CEO from our Vancouver Chapter. Together, they are reimagining the educational landscape for health care professionals.
Geof Wheelwright of Atheer, from our SF Chapter and Chair of our Enterprise Committee organized an excellent panel that explored where VR/AR are getting the most traction and how the market has evolved over the last couple of years.
Corporations invested $87B on Training in 2018 and according to Nielsen reports, Enterprises can save 15% ($13B) on Training with VR/AR; VR has retention rates of 75% while traditional methods are only 10%. Jonathan Moss of Sprint Retail Stores and a Member from our Missouri Chapter and Co-Chair of our Retail Committee showed how he’s using VR to train his staff and the ROI benefits. Our Training panel of speakers further discussed VR/AR and Training with additional real-world use cases from Tom Turner of Exxon Mobil and Jay Fraser, HP.
Our AEC specific presentations included Katy Rupp of Ghafari and member from our Detroit Chapter, Aubrey Tucker of ETRO Construction, and a member from our Vancouver Chapter, Vivek Sharma of Magic Leap, and a panel moderated by Mike Festa, VRARA’s Boston Chapter President.
Next we had a Group Presentation focusing on 2 case studies - Siemens Power/Gas & HP Digital Printing and how VR/AR is being used to improve technician and field services.
A recent Gartner report stated "The biggest barrier to the adoption of VR/AR is the lack of good user experience," and Clare Bond of EPAM Systems from our SF Chapter showed us how we can bring experience design to VR/AR.
Thank you again to our Summit sponsors!
We invite you to participate in our VR/AR Global Summit Nov 1&2 in Vancouver! More info here
The VRARA Enterprise Summit at LiveWorx starts next week on Monday, June 10th, taking place at at the Boston Convention and Exhibition Center. LiveWorx is June 10-13. With our Summit ticket, you save $800 on the LiveWorx All-Access-Pass (4 days)!
Our Summit will bring together the best minds in VR/AR from across the globe. Presentations from industry leaders will include topics on AEC, Aerospace & Defense, Energy, Healthcare, Manufacturing, Training, UX & Design, and much more.
LiveWorx is the world's most respected conference for the enterprise to experience the most innovative and disruptive technologies — VR/AR, IoT, machine learning, blockchain, robotics and much more. 6500+ attendees are expected. LiveWorx is June 10-13.
Below are sample of companies attending the Summit and more info about the events:
June 10th at LiveWorx (LiveWorx is June 10-13)
30 Sessions, Panels, Demos. 40 Speakers
Presentations & demos from Accenture, Atheer, Boeing, ExxonMobil, Fidelity, Intel, Julabo, Lenovo, HP, HTC, Magic Leap, Siemens, Sprint, Zimmer Biomet, and others.
Meet executives from Applied Materials, Arcadis, FlightSafety, Franke, Johnson & Johnson, Medtronic, Miller & Long, Toro, Sajo, Shell, Sprint, Unilever, Vaillant Group, Verisk, Whirpool, and other industrial corporations looking for VR/AR solutions!
Networking Lunch, Breaks, and Reception
$800 discount for LiveWorx All-Access-Pass (4 days)!
June 10-13 at the Boston Convention and Exhibition Center
6500+ attendees, 640+ speakers, 240+ sessions, and a 200,000 sq. ft. exhibit hall filled with VR/AR, IIoT, Robotics, and Enterprise solutions.
Demographics from 2018:
June 10th at LiveWorx (LiveWorx is June 10-13)
30 Sessions, Panels, Demos. 40 Speakers
Presentations & demos from Accenture, Atheer, Boeing, ExxonMobil, Fidelity, Intel, Julabo, Lenovo, HP, HTC, Magic Leap, Siemens, Sprint, Zimmer Biomet, and others.
Meet executives from Applied Materials, Arcadis, FlightSafety, Franke, Johnson & Johnson, Medtronic, Miller & Long, Toro, Sajo, Shell, Sprint, Unilever, Vaillant Group, Verisk, Whirpool, and other industrial corporations looking for VR/AR solutions!
Networking Lunch, Breaks, and Reception
$800 discount for LiveWorx All-Access-Pass (4 days)!
June 10-13 at the Boston Convention and Exhibition Center
6500+ attendees, 640+ speakers, 240+ sessions, and a 200,000 sq. ft. exhibit hall filled with VR/AR, IIoT, Robotics, and Enterprise solutions.
Demographics from 2018:
Fill out this form if you are interested in being featured (VRARA and non-VRARA Members are welcomed if you are a B2B company with a VR/AR solutions or services) and email info@thevrara.com if you would like to Sponsor this report
This industry report will feature companies specializing in VR/AR for B2B Enterprise solutions. The report will be published in June and will be promoted to the industry globally via our Newsletter (25K emails), Website (20K monthly visitors), and at our Global Summits, and via our partners’ networks.
by Geof Wheelwright, Co-Chair, VR/AR Enterprise Committee
We are in an industry that most major analysts agree is growing fast. According to a December 2018 report from International Data Corporation (IDC), worldwide spending on augmented reality and virtual reality (AR/VR) is forecast to be nearly $20.4 billion in 2019.
This number is part of a five year growth prediction by IDC spanning the 2017 to 2022 period forecasting that worldwide spending on AR/VR products and services will achieve a five-year compound annual growth rate (CAGR) of 69.6%. And IDC is not alone in making this kind of prediction.
According to Gartner Distinguished VP Analyst Matt Cain, the use of VR and AR are one of six top technology workplace trends that will drive the digital workplace. “Immersive technologies, such as augmented and virtual reality, are ready for mainstream businesses,” he predicts in a March 2019 story that discusses evolving workplaces.
Meanwhile, research firm SuperData (a Nielsen company), recently concluded that enterprises adopting XR training technology (covering Augmented Reality and Virtual Reality) will save $13.5 billion that would otherwise have been spent on traditional training that includes instructors, dedicated learning spaces and traveling to remote facilities.
Another big story lies in where AR and VR are being rolled out. AR. in particular, has a strong mobile story - with analyst predictions suggesting that it will only grow stronger in the coming years. According to a recent story in AR Insider - also quoting recent SuperData numbers - there has been tremendous growth in the development of Mobile AR apps, particularly for iOS mobile devices.
Mobile AR applications are not, however, primarily driven by enterprise needs - but the steep growth in overall app development for ARCore and ARKit - reflects the massive installed base and opportunity they represent for enterprise AR developers.
There are plenty of other examples and predictions that demonstrate the importance of VR and AR to forward-thinking enterprises in the immediate future. The real story right now, however, may be in the “second wave” of adoption that will come in behind the first wave of adoption we are seeing now.
There will always be companies that have the budget, interest and bandwidth to conduct pilots and do field trials of potentially useful technologies. And those have been the primary enterprise customers for VR and AR technologies over the past couple of years.
We are now, however, on the cusp of a moment where the successful trials (and increasing number of deployments) of VR and AR in enterprises are getting the competitors of early adopters companies to start recognizing that they may be missing out on the real strategic advantage they can achieve.
The range of companies you’ll see in this report - and the kinds of customers they serve - are a great example of how impactful their VR and AR solutions have become to enterprise customers. A quick look through this list also makes it clear just how targeted many of these companies are, with products and services often aimed squarely at specific industries.
Just consider the range of applications on offer (and the sectors they aim to serve):
Virtual meeting room technology from Ireland’s meetingRoom.io, which counts the Bank of Ireland among the enterprise customers for its low bandwidth remote work platform.
Spiral Technologies, a company that uses Mixed Reality technology to deliver a solution for the aerospace industry that is aimed squarely at the MRO (maintenance, repair and overhaul) market. The company’s solution provides remote calls and video streaming, object recognition, display of static information, interactive voice assistance and 3D visualisation.
Apprentice.io, which aims its AR-based solution at lab, line and suite environments, with extensive specialization in pharma and biotech industries. The company says its solution is used to empower scientists, engineers and manufacturers who operate in various complex, compliance-driven environments
900lbs, a creative agency and innovation lab offering VR/AR/MR experiences, with an impressive enterprise customer list that includes PepsiCo, Royal Caribbean Cruise Lines, Shell, NTT Data, Bell Helicopter, DXC Technologies, Perot Museum of Nature and Science and Activision/Blizzard.
Dimension10, a company that aims squarely at meeting the needs of industries such as oil and gas, architecture, engineering and construction - where three-dimensional models in VR can deliver real value. Enterprise customers include Skanska, ÅF Group, Aker BP, Framo, NTNU and AF Gruppen.
Atheer, a pioneer in the development of the Augmented Reality Management Platform, with customers in the automotive, aviation, manufacturing and logistics sector. Customers include Porsche Cars North America, which says it has shortened service resolution times at its dealerships by up to 40 percent through the use of Atheer’s AR platform.
Frozen Mountain, which brings live streaming to AR and VR devices in the enterprise. The company provides the software, tools, and professional application development services that enable the delivery of multi-party ultra-low latency live video and data streaming.
vSpatial is designed to be a virtual reality workspace that connects users to their computer applications and coworkers. It allows virtual office collaboration using a VR headset while providing access to popular productivity applications.
VR Vision is a XR (Extended Reality) company that provides immersive technology training platforms for use across multiple vertical markets, including healthcare therapy as well as hospice and retirement homes. The company counts Toyota, Siemens, Thales, the University of Toronto and Alchemy Systems amongst its customers.
Viewpointsystem, a Vienna-based company with two decades of experience in eye-tracking technology, has made eye-tracking the centerpiece of its latest product:.the new “VPS 19” smart glasses that consist of Eye Hyper-Tracking glasses, a separate Mixed Reality click-on (that includes a waveguide display and is placed in front of the lenses) and a pocket-sized intelligent hardware component called the Smart Unit.
MeetinVR, as the name suggests, is a company all about using VR to empower and enhance enterprise collaboration. The company's public roadmap for VR hardware support includes Vive, Oculus Rift, Oculus Quest, Oculus Go and Windows Mixed Reality.
— Geof Wheelwright, Co-Chair, VR/AR Enterprise Committee
Companies already included in the Report include:
Apprentice.io
Atheer
meetingRoom.io
Spiral Technology
EndeavorVR
900lbs
Dimension10
Frozen Mountain
Tech Guilds
vSpatial
VR Vision
Viewpointsystem
MeetinVR
VRgineers, Inc.
NextReality
Plus, 100+ Companies are listed in our Directory)
Fill out this form if you are interested in being featured (VRARA and non-VRARA Members are welcomed if you are a B2B company with a VR/AR solutions or services) and email info@thevrara.com if you would like to Sponsor this report
Participate in our VRARA Enterprise Summit at LiveWorx June 10th in Boston. More info here
Following our VRARA Enterprise Commiteee webinar that took place in Feb, “The ROI for VR/AR in the Enterprise,” (you can watch the recording here- scroll down to Recorded webinars), we received many questions from the live audience and have answered some of these below.
1) Combining VR and AR in the same headset or other viewing device can be very useful when demonstrating or training, since you can switch back and forth between the real world and the training material, as well as viewing both simultaneously. Is anything currently being done with this capability? The answer really depends on the headset and its capabilities. I would say that you'll start to see a lot more of this with the just-released Microsoft HoloLens 2, as well as other binocular AR glasses. I suspect that we will also increasingly see this combining of VR and AR in smartphones and on tablets as work on Apple’s ARKit 2 and Google’s ARCore continues to progress.
Next-gen headsets like the Vive Focus+ will feature inside-out viewing capabilities that will allow the user to switch from a virtual environment to a real-world (albeit augmented) view. This was showcased recently when a twitch streamer spent one week in VR, proving that one could function in both a virtual and augmented environment together.
2) We've heard mostly about use cases in virtual person-to-object and person-to-environment interactions. What do you all think of the potential use cases in virtual person-to-person interactions? The potential use cases for virtual person-to-person interactions are exciting, but for enterprises in the immediate future they probably go a little beyond what most are looking for. As an industry, we need to get the basics right first and make existing AR and VR collaborations experiences are highly performant and rock solid before we can expect all but the most well-funded and curious of enterprises to explore richer virtual person-to-person interactions more fully. But the potential of them is undeniable – and the benefits easy to quantify, from savings on travel to benefits for the planet to better and richer communications in every aspect of collaborative work.
A great use-case for the person-to-person interactions was developed by HTC and Bell Helicopter where engineers were able to interact with each other to develop and build the latest in helicopter technology. They enabled up to 16 people to be in a virtual environment to engage and interact with one another to improve processes and to allow engineers from all over the world to work together seamlessly. You can read the entire case study from HTC here.
3) It is interesting that content development is not explicitly listed as a concern for adoption of AR - does this issue affect the enterprise willingness to try the technology? I would put this down to how little many enterprises know about AR. Once enterprises move beyond an awareness of the obvious benefits of “see-what-I-see” hands-free video calling using smart glasses - and really want to start to deliver useful work instructions and other content to AR users in the field - it will become much more clear that a providing a strong content development capability is truly vital to the success of many use cases. Until an enterprise has started using AR, even in a pilot, this is not readily apparent if they don’t already know a great deal about ROI. So I would expect to see this rising in importance to enterprises quickly as they move beyond the investigation and education stage and into real pilots, trials and deployments.
4) How do we show ROI? At this stage of the market, showing ROI is about working with each enterprise customer, understanding the urgent business issues they face and helping them identify the AR use cases that could help them measurably address those business issues. The customer can then get a baseline for the business issues they want to address (ie. the before picture) and then measure the impact of implementing AR. Our customer Porsche Cars North America went through this process and, as a result, when they implemented AR to connect dealership technicians to remote experts, they were able to quantify that they had shortened service resolution times by up to 40 percent. Over time, as more customers go public with the work they are doing in each industry, we will see the process of showing ROI become much easier and more standardized as “second wave” enterprises will be able to leverage the ROI work of the companies that go before them.
5) Was content-readiness considered as a barrier to deployment? It did not come up as a specific issue in our survey, but again it is probably a realization that most enterprises probably get to once get beyond a limited collaboration use case. In talking to customers, we do know that the ability to create and deploy content easily, professionally and quickly is important – as is the ability to make most effective use of content they already have.
6) Device Management can be a challenge with IT departments that are now responsible managing and securing these devices, what are you seeing in regards to device management? Device management is definitely a concern for enterprises and one that you typically start to hear about once you move beyond a limited trial or pilot. Quite understandably, once IT departments get involved, they need to be sure that any devices to be deployed on their networks are properly secured and managed. Products such as VMware’s AirWatch have been adding capabilities for AR device management for the last several years and many existing device management market players can be expected to expand their range of AR support.
7) You mentioned Mobile AR is going to come down in cost. You mentioned $400. Can you elaborate? Absolutely. There are a number of lower-cost smartglasses that have (or are about to hit) the market recently. They include the Kickstarter-backed Vue smartglasses (with a starting price of $249), the Solos sports smartglasses for $499 and the recently-reduced North Focals at $599. The jury is still out on whether any of the low-cost AR glasses makers are offering products that will see demand (or deeper investment). North, for example, recently announced a layoff of 150 employees – prompting a suspension of investment in the company by the Canadian government. Whatever the ups and downs facing manufacturers, however, it is clear that demand will continue to drive more competitive pricing on both consumer and enterprise AR devices as key components start being produced at greater scale.
How long did it take you all to create your Motive.io authoring tool?
Our authoring tool has been a work in progress since 2010, the current version, branded as the Motive.io authoring tool has been in the works for 4 years.
The platform "comes from the gaming space", what game engine is it based upon? Unity?
Yes the platform is built to integrate with Unity.
Love this! I'm an instructional designer - is there a free trial version?
Right now, access to the authoring tool is available to clients who we’re working with on a specific project. We hope to have a demo space available for people to try in the near future.
Participate in our VRARA Enterprise Summit at LiveWorx June 10th in Boston. More info here
More info and get tickets here
The VRARA Enterprise Summit, hosted by the VR/AR Association, will take place on June 10th at the LiveWorx digital transformation conference at the Boston Convention and Exhibition Center. The full-day event will bring together the best minds in VR/AR from across the globe. Presentations from industry leaders will include VR/AR Enterprise topics on AEC, Aerospace & Defense, Manufacturing, Training, UX & Design, and much more. LiveWorx is the world's most respected conference for the enterprise to experience the most innovative and disruptive technologies — VR/AR, IoT, machine learning, blockchain, robotics and much more. 6500+ attendees are expected. LiveWorx is June 10-13.
Jay Fraser: Disrupt & Add Value – VR Training On The Rise
Presenter: Jay Fraser, Global Head of VR for Training at HP Presentation Synopsis: Did you know that in a study carried out by the National Training Laboratory, retention rates for lecture style learning were at 5% and reading rates were at 10%, while VR had a retention rate of 75%? VR works for training because it enables practice and ultimately people learn by doing, as the great Confucius once said! Improve your bottom line by reducing training costs while improving employee productivity through more engaging, effective, and scalable training; it’s a win-win. Learn about the myriad of VR training use cases and how companies small and large are leveraging immersive technology to train their workforce.
Bio: Focused on driving growth and developing partnerships in HP's Virtual Reality business, specifically for commercial training applications and the Military & First Responder segment across the globe.
Mark Francis: Amazon Sumerian
Presenter: Mark Francis, Product Marketing Lead, Mixed Reality, Amazon Web Services Presentation Synopsis: Amazon Sumerian - an innovative tool to democratize the development and deployment of AR/VR/3D applications and experiences.
Nick Cherukuri: AR/MR Smart Glasses Landscape
Presenter: Nick Cherukuri, Founder and President of ThirdEye Gen, Inc. Presentation Synopsis: A discussion of the AR/MR Smart Glasses landscape, their current major use cases in market now and what the future looks like for AR/MR Smart Glasses for consumer & enterprise.
Bio: Nick Cherukuri is the Founder and President of ThirdEye Gen, Inc. At ThirdEye, he leads the effort to bring the X1 AR Smart Glasses & AR platforms to the commercial and consumer worlds. Previously, he developed AR/VR applications that were successful in mobile App stores. He has lengthy experience with the software and hardware components of Augmented Reality and in creating powerful AR experiences for users as well as patents in the AR field. He graduated from the University of Pennsylvania where he was a founding member of the Penn VR/AR organization.
Jonathan Moss: Transforming Learning in Retail with VR/AR
Presentation Synopsis: Corporations invested $87.6B (Source: Training Magazine) on Training in 2018. Current technology and design in the industry makes learning dull, costly, and restricts the ability to learn in an effective way. Investing in AR/VR/MR can help solve all of these problems, while helping learners increase knowledge retention and speed up their time to competency. Training/Educating employees has the most use cases and greatest potential for the technology according to a study done by Harvard Business Review. However, many Retail companies have not implemented or even put this technology on their roadmap. In this talk, we will review our learning strategy and use cases for the Retail environment.
Bio: Jonathan and his team's purpose is to UNLEASH PEOPLE’S POTENTIAL by evolving the experience (partners and customers) and growth of Sprint's consumer sales organization through learning and sales enablement. Concurrently, they are taking on the industry through the utilization of technology to disrupt and design learning that is different from what we have experienced today. They are on a mission to eliminate boring and ineffective learning! Jonathan has had the pleasure of leading teams up to 250 that span the entire country with operating revenues of $14B. They have implemented strategies that changed the growth trajectory of people & results through leadership & employee development programs, redesigning sales processes, integrating technology for improved customer journeys & cost saving efficiencies, creating operating models that optimize profitability, & executing on the fundamentals of business.
More info and get tickets here
Watch here (scroll down to Recorded webinars)
Our Enterprise Committee presented the latest case studies, best practices, and ROI
Our Enterprise Industry Committee will present the latest case studies, best practices, and ROI for applying VR/AR in the enterprise. Join executives from Accenture, Atheer, Fieldbit, Intel, Motive, Nielsen. We expect 200+ attending live. Join us for the Q&A! RSVP here
If you are interested to be featured in this report or sponsor email info@thevrara.com
We are working on this industry report that will feature companies specializing in VR/AR for B2B Enterprise solutions. This report will be published in March/April 2019 and will be promoted to the industry globally via our Newsletter (25K emails), Website (20K monthly visitors), at our Global Summits, and via our partners.
You can see our other reports here.
If you are interested to be featured in this report or sponsor email info@thevrara.com
