Jason Palmer appointed Co-Chair of our Travel and Tourism Committee

We are excited to have James Palmer co-chair our Travel and Tourism Committee!

(Join us for our next Online Meet on April 7th with two guest speakers: Gal Hanna, Director of Tourism for Israel & Jerry Grymek, Vice President LMA and VP, Travel Media Association of Canada. Email info@thevrara.com to be added to the invite!)

As the Director of New Media at Winged Whale Media, it’s Jason’s responsibility to help transform the client’s vision into something that will make a difference. A background in digital communications from the University of Waterloo in Canada, Jason spent the last 10 years in content creation with traditional media in videography and photography. Jason has spearheaded the use of 360 degree VR video content for clients across the travel and tourism industry for major hotel brands, national tourism boards, and cruise lines.


The Travel and Tourism industry is typically very slow to adopt new technologies and processes. I am really looking to bring the benefits of VR/AR training and education into mainstream travel trade thinking. Travel and Tourism has been hit particularly hard by Covid. Covid has presented a great opportunity for distance learning and upscaled learning and VR/AR can become a major part of that. The travel industry needs to reimagine itself in times where travel has become much more complicated and in some cases dangerous. Through industry engagement, speaking engagements, trade shows and presentations we can help do that.

James Palmer