Niantic is a product and revenue leader in AR. And it's not stopping there. With recent technology acquisitions, continued success of Pokemon Go, and the upcoming launch of Harry Potter, Wizards Unite, there's a lot going on.
The company is also in the process of an ambitious AR platform play. The Real World Platform will carry Niantic's valuable learnings, AR interactions, game mechanics and scaling capability. It will package up these assets in a platform that developers can use to build their own geo-spatial AR apps and experiences.
How will Niantic continue to build a business that defines mobile AR? Where is it headed next? How is it fulfilling its mission-driven goals to get more people outside? And what's its vision for our AR future? We'll dive into these and other questions on May 8th with Niantic AR lead Ross Finman in a fireside chat.
Our research partner ARtillery Intelligence will kick things off with a presentation to set the stage with the data, insights and trends it's tracking. Altogether it will be a valuable evening of knowledge & networking.
Register here. VRARA members get in free.
Doors open at 6:00p and the program starts at 6:30. The event will conclude at 8pm
The event is free for VRARA members. Please note: VRARA Membership is an annual, dues-paying membership to a professional association. Belonging to our Facebook Group or following the VRARA on Twitter does not qualify you as a member. To join the VRARA, see here: join the VRARA
USF Students and faculty also get in free and can register through their separate system (link forthcoming).
All attendees receive an ARtillery Intelligence report ($499 value)
We're also looking for sponsors. Please contact us if you're interested!
All other details including registration and speakers can be seen here.