Get Ready for VR/AR Global Summit (Video Roundup). See this video and narrative analysis/takeaways, care of Mike Boland of AR Insider

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To get the juices flowing for the VR/AR Global Summit that kicks off late newt week, we’re looking back at all of the great knowledge shared at last year’s event. As a teaser for what you can expect in Vancouver starting late next week, below is video and narrative analysis/takeaways, care of AR Insider.

We hope to see you at the event, and it’s not too late to register. There will be lots of knoweldge and networking to gain if last year’s video footage is any indication. Here’s the video roundup from last year’s show:


Enterprise AR Should start Small and Stay Focused (Atheer & Telus)

Atheer executed a successful AR program with Porche. But such results require client readiness and focused pilot programs for technical and business validation. Don’t boil the ocean, the company says: Start with one use case and make it successful.

Read more here and see the video below.


Who Owns Your Augmented Reality (Timoni West)

In all the excitement around our spatial future, relatively few people discuss nuanced realities like privacy and control of augmented spaces. What filters will we have to activate AR layers... or deactivate them? Unity's Timoni West breaks it down.

Read more here and see the video below.


An Operating System for the Physical World (Matt Miesnieks)


The AR cloud could be a sort of operating system for the real world, says 6D.ai's Matt Miesnieks. This would offer spatial understanding of the physical world through 3-D mesh data and contextual recognition of people, objects and motions.

Read more here and see the video below.


What’s Working in LBVR (Joanna Popper)

Location-based VR has pros and cons. It’s primed for early-stage VR when consumers aren’t ready to own hardware. But the unit economics can be difficult (just ask IMAX) in terms of yield, throughput and fill rates. Joanna Popper breaks it down.

Read more here and see the video below.


How Will Amazon Democratize AR Creation (Kyle Roche)


One way to accelerate XR adoption is to lower barriers to entry. That's the rally cry of Amazon Sumerian. GM Kyle Roche says the goal is to accommodate a range of personas and technical skills within the brands that will be XR’s first adopters.

Read more here and see the video below.

Mike Boland

Michael Boland is Chief Analyst and VP of Content for BIA/Kelsey, covering online and mobile media. Mike is a frequent speaker at top industry conferences such as BIA/Kelsey events, Search Engine Strategies, ad:tech, and WHERE 2.0. He has authored in-depth reports on the changing local media landscape including online video, social networking and mobile. He contributes regularly to highly read online news sources such as Business Insider and the Huffington Post. A trusted source for reporters covering the interactive media space, his comments have appeared in major news and trade media, including the Wall Street Journal, Fortune and Forbes. Previously he was a San Francisco-based freelance writer for business and technology magazines, such as Red Herring, Business 2.0, and Mobile Magazine. Mike began his career in business analysis and journalism as a staff reporter for Forbes magazine, where he covered tech & media.