VR Content Licensing Committee

Interested to learn more or participate? Email kris@thevrara.com 

About

This committee will create best practices, guidelines, and call to actions (e.g., recommendations for standards) for VR Content Licensing. 

Committed participants already include: 

  1. Brian Sommer, IME Law
  2. Mark Caplan, BDLabs

Join Mark Caplan, recent SVP Global Consumer Products at Sony Pictures Entertainment whom was part of the executive team that established the VR initiative and planning for the company and who served as a West Coast VP of the (LIMA) Licensing Industry Merchandisers’ Association and other experts to help companies navigate in the entertainment space, e.g., digital, content owners, theme parks, merchandise, VR/AR, mobile game companies, to get a better understanding on the movie, TV, comic, and other IP for use in product.   

References

Background

The VR/AR Association (VRARA) is the global industry association for VR, AR and MR, connecting leading solution providers with brands and customers. Members and sponsors include Samsung, AT&T, Orange, Mativision, NYU, and many other VR AR hardware, software, and content companies. In addition, VRARA already has a global team of industry experts with over 15 Chapters in major cities in the US, Canada, Europe, Asia, and Middle East to help members grow locally and connect them to global opportunities.

As the VRARA is entering it's second year and passing the 100 members mark, it's time to accelerate growth even further. As such, the VRARA is forming Industry Committees, including this Committee.