Everything VR & AR is a weekly podcast covering technologists, enthusiasts, and companies with real world deployments of VR and AR experiences. Learn from interviews with the leaders in gaming, entertainment, productivity, enterprise, social, education, medicine, software, hardware, psychology and more.
The host, Nathan Pettyjohn, has been featured on CNBC, The Wall Street Journal, and Bloomberg as a technology entrepreneur. He speaks frequently at industry conferences on VR/AR/MR, location and digital media technologies and how they are transforming business strategies.
Past Episodes of Everything VR & AR
David Trainor, Founder and Principal of Sentireal joins us this week on the Everything VR & AR Podcast. Sentireal specializes in developing apps that deliver personalized education and training experiences using VR/AR. David discusses how VR/AR content itself is generated using machine learning and artificial intelligence technology so that each user automatically gets a tailored experience. Sentireal serves many industries including medical and healthcare education and training and other other safety-critical training areas in industries such as health & safety, law enforcement, construction and aerospace.
Pleased to be joined by Jim Malcom, the General Manager of Humaneyes Technologies in North America.
This is a fascinating discussion on the current and future state of VR and 360 video. We talk hardware, software, distribution, monetization opportunities and the recent Vuze VR Camera being on the International Space Station in partnership with National Geographic and much more.
Martin Herdina, CEO of Wikitude joins us on the show to discuss how Wikitude created an augmented reality engine that empowers thousands of developers globally with iOS, Android & Smart Glasses apps to deliver AR, Image & Object Tracking, Instant tracking (SLAM) and Geo AR. Martin discusses the challenges it took to overcome the growth cycle of AR after starting the company in 2009 and how that perseverance has evolved into one of the largest AR developer tools today. We also discuss the impact of ARKit and ARCore on Wikitude and the industry overall.
We’re joined on the show by Tracey Wiedmeyer, CTO of InContext Solutions, a global leader in scalable cloud-based virtual reality solutions for retail, dedicated to optimizing the in-store shopper experience. Tracey talks about how brands and retailers are using VR to test new merchandising layouts, product packaging and shopper engagement. He also talks more about their new VR collaboration tools that allow brands and retailers to work together in real-time within a VR experience to test new learnings and ultimately save valuable time to market with new concepts.
Gal Schvebish, Co-Founder and CEO of Snaappy joins us on the show to discuss how Snaappy has created an AR communication platform and social app that allows users to create and edit AR content, create AR characters, messages and videos with friends. Think of Snaappy like a “Facebook Messenger meets Snapchat”. Gal discusses the company’s mission of connecting users with a smile on their face, and how their Snaappy character is scaling globally. Reach out to Snaappy for more information at www.snaappy.com.
We are joined by Brad Scoggin, Co-Founder and CEO of SpringboardVR. Brad talks about his company’s rapid growth over the last 12 months, and offers incredible insights on the location-based VR marketplace. SpringboardVR has created a system for launching and managing VR Arcades, and licenses that system to other arcades all over the world.
This week we revisit an interview with Karl Guttag from December 2016 in which we talk about Magic Leap and patents. Due to this weeks Magic Leap news regarding a recent deal with Madefire and comic book immersion we thought it might interest you.
On this episode we are joined by Amy Peck who is the founder of EndeavorVR, a leading global VR/AR strategy & consulting firm, co-founder of BoundlessXR, a simulation & training platform, and is also Head of Enterprise Strategy at UploadVR. Amy speaks regularly on Enterprise VR and has long been an AR/VR evangelist. She holds several advisory roles and is Co-chair of the VRARA Enterprise Committee.
Jesse Schell, CEO of Schell Games and a professor at Carnegie Mellon University’s Entertainment Technology Center joins us on the show today. Schell Games is a full-service game design and development company headquartered in Pittsburg. Schell Games is one of the largest independent game studios in the US, with clients that include Disney, The Fred Rogers Company, Oculus, Seaworld Entertainment, PBS Kids, and more. Jesse talks about their latest VR game called “I Expect you to Die” that recently hit over $1M in revenue. He also talks about the future of multiplayer VR, and gives us a glimpse into what we can expect to experience in 5 years.
Shel Israel, a Partner at the Transformation Group, returns as we discuss the applications of AR and AI related to consumer facing businesses like retail, real-estate, and travel & dive into industrial and enterprise industries, AR advertising and marketing, 3D AI avatars and how the healthcare, medicine and pharmaceutical industries will need to rethink their entire businesses based on the impact of AR and artificial intelligence.
Ryan Peterson, CEO of Finger Food talks about the work his company is doing for clients by applying Artificial Intelligence and IOT to the major platforms of mixed reality, augmented reality and virtual reality. Ryan talks about pivoting his company early-on with Co-Founder and CTO, Trent Shumay, from originally being a video gaming company, to now being a software and hardware development firm for big enterprises and growing the company to over 100 employees with no VC funding. Ryan also discusses his vision of what we might expect in 5 years related to robotics, artificial intelligence and mixed reality.
Caspar Thykier, Co-Founder and CEO of Zappar explores Zappar’s mission of democratizing AR, VR and MR, creating tools for thousands of developers to create content and deploy quickly and easily. Caspar discusses the impact of Apple’s ARKit, Google’s ARCore, QRCodes, ZapCodes, ZapWorks and more.
Avery Bedows, CEO of Altar joins us to discuss thinking in 3D. We discuss how his company is creating a platform to think and present in VR and AR, applying insights from the Method of Loci and cognitive science research. Avery discusses Altar’s early release on Steam for VR and how they’re porting the experience to AR using the Apple ARKit and Google’s recently announced ARCore.
Adina Shanholtz, Technology Evangelist from Microsoft discusses VR/MR, immersive media, HoloLens and more. You can follow Adina on Twitter at @feytechnologist.
Mike Boland, Founder and Chief Analyst at ARtillry discusses what Apple's ARKit means for all of us, and how developers, content creators, and brands should be looking to leverage it. We discuss the scale of ARKit being launched in iOS 11, the top industries that will be effected, monetization and potential new ad formats in AR, and the new AR ecosystem being created by Apple, Google, Facebook, Microsoft and Snap.
Rob Ogden, EVP of Strategic Planning and Corporate Development at Madison Wells Media discusses the emerging VR entertainment market. Rob discusses MWM’s work through its VR division, Reality One, with Wevr and Director Jon Favreau to produce Gnomes & Goblins, MWM’s work with Sony Pictures in creating the Passengers VR Experience, based on the movie Passengers, and offers insights into the future growth and monetization opportunities of VR in the entertainment industry.
Jeanne Kelly, the Director of Product Design and Experience at A+E Networks and TechLab in New York City joins Nathan to talk about how A+E is approaching VR & AR content.
Jeanne also shares her thoughts on some of the current challenges the industry faces as it continues to work on get more users to adopt the platform and much more.
This week Amit Chetal of Cisco joins Nathan to talk about the importance of data gathering in the world of VR & AR as society looks to continue using technology in a variety of ways to help optimize a wide variety of industries.
This week Kevin talks with Steven Bambury who is the Head of Digital Learning and Innovation across the JESS Dubai schools in Dubai.
Steven shares all sorts of experiences as he has helped to introduce students to a variety of forms of virtual and augmented reality devices and software including Google Tilt Brush and the HTC Vive.
It is hard to believe but it has been over a year since the VRAR Association founder Nathan Pettyjohn has joined us on the Everything VR & AR Podcast, so we thought it would be a good time to catch up on what all has been going on with the VRARA along with getting Nathan's thoughts on how the industry has grown over the last 12+ months.
We also discuss what are some of the new goings on at his company, Aisle411.
This week, Yulio Founder, CEO and Managing Director Rob Kandel joins Kevin to talk about how Toronto based Yulio helps turn 3D content into immersive experiences.
We also discuss what Rob's first VR experience was like along with how he feels that Yulio stands out from others in the space.
Also, make sure to check out the Yulio blog as there is a lot of great posts from the company there, many of which have come from client feedback and perspectives.
Let us know what you think about this episode by sending us an email to firstname.lastname@example.org.
Sometimes we use technology and our devices to escape from the day to day stress of the world we live in. Our guest this week, Nick Alcid, has started a company called Escape to Virtual Reality that offers people a chance to do just that without needing to spend hundreds of dollars on equipment.
Learn more about the VR/AR scene in Dubai from Salman Yusuf who is the Founder & Managing Director of a company named Takeleap which has been in business since 2013 providing clients a wide range of services to help bring their businesses into the VR/AR age.
Hear Salman talk about his responsibilities as Managing Director along with why he feels Dubai is poised to be one of the big players in the industry.
New Reality Arts founder Jodi Schiller is our guest this week and we chat about what led to the creation of the company along with why she also founded the rapidly growing ARVR Meetup for Women in San Francisco.
If you are looking for a company to help you get noticed at trade shows and other events utilizing VR & AR technologies, make sure to reach out to Jodi and the team at New Reality Arts to see how they can help you do just that.
We also talk about what brought these two together along with what they see as challenges to the growth of the industry based on their conversations with current, and prospective partners.
What does a Wall Street stockbroker, turned actor, turned teacher, turned inventor, turned author have to do with virtual and augmented reality? Listen as iOgrapher founder and CEO David Basulto shares his story as to how he got to this point in his interesting career along with what he feels is necessary for VR & AR to succeed moving forward.
One of the biggest hurdles VR content creators face during development is overcoming motion sickness for as many people as possible. Our guest this week, Nathan Burba of Survios, strongly feels that his team has made great strides to make the experiences they have created such as Raw Data and their upcoming project called Sprint Vector leave users feeling pretty good afterwards.
Have a listen and learn more about Survios, including what led Nathan to co-found the company, along with the companies philosophies are regarding company culture and game design.
Author Blake J. Harris, of the popular book Console Wars, stops by to share some information about "History of the Future" which is his current project focused on the Virtual and Augmented Reality industry.
Due to Blake's success with Console Wars, it has helped open many doors and given him access to some of the top names in the VR/AR industry to speak with along the way as the book progresses towards its expected 2018 release.
Why write a book now about an fast changing industry still finding its way? We talk about this and much, much more.
It is one thing to go on vacation and snap photos to share with others. It something completely different to go on vacation and snap 360 degree images and videos to share with people so that they actually feel like they were standing in the exact same spot as you were when capturing the moment.
What Jim Schoonmaker and his team at EveryScape has created is just that. Building upon the decade plus experience of 3D interior mapping, the EveryScape app allows you to capture and transform real environments into virtual experiences.
Learn more about Jim's thoughts on the functionality of VR and he thinks the industry will progress and much more.
Learn more about a company called IMMY who has been flying under the radar in regards to their upcoming VR and AR headset, called the IMMY Mark 1 and IMMY Mark 2, from the founder, CEO and CTO, Doug Magyari.
Hear why Doug feels their device will stand out from the more recognizable names in the space and how important it is to him to have it manufactured in the United States.
Also, learn why Doug Magyari was recently invited to the White House to talk about the IMMY Mark 1 and 2 along with his impressions of President Donald Trump and Vice President Mike Pence.
Sign up below to know when new episodes are available and other news from the VR/AR Association.