THE VISION for ARIA (AR in Action)
Augmented Reality is no longer just Science Fiction. Augmented Reality is for everyday people and businesses who need to excel in the real world. It presents enormous opportunities to improve performance and engagement, to accelerate complex processes, and to reduce risks. But, beware: adoption of AR is also facing some serious challenges. There’s a lot of hype and confusion about what’s real. Our one-day program and content will help those who are not up to speed get there quickly and those who are already running to get real traction with great partners. AR in Action participants are inventors, innovators, integrators, investors, and other executives--all experts in their fields. They will be coming from the boardrooms and the trenches, ready to focus on the next great leap in human performance. When we’re done, every human empowered with AR will be able to excel in the real world! ARIA convenes the top minds of the augmented reality ecosystem for two days of sharing insights with presentations and networking. The program is designed to help explore the challenges and opportunities that face inventors, innovators, integrators, investors, and other executives working to bring the benefits of AR to the world. The event will educate, encourage, and inspire technologists to bring augmented reality into reality.
AR in Action Goals
Provide unprecedented opportunities for learning from and networking with the greatest minds in AR and adjacent fields of technology in one of the world’s greatest institutions of learning. See, touch and hear about AR research and current state of the art in production settings today. Create new and lasting connections between the greatest minds in the field tackling the current and future obstacles facing AR’s widespread adoption. Capture over 30 hours of high-quality video content about AR to publish on the Internet for viewing by audiences worldwide.