AGENDA (talks will be either in Catalan -CAT-, Spanish -ES- or English -EN-, depending on speaker's preference, but Q&A will be translated if necessary) 18:00h Acreditació / Acreditacions / Check In 18:30h (CAT/ES/EN) Welcome. Jordi Alonso, president of the BCN chapter of VRARA 18:40h (EN) State of the Art of VR. Sergi Sagàs, Co-director and Director of Creative Technologies at MEDIAPRO EXHIBITIONS 19:00h (ES) Caso de éxito: VR en la industria del automóvil. Marcel Medina, Strategist de GRAVIENT 19:20h (EN) Success case: VR in media. EuroLeague 2017 Final Four in Istambul. Roger Antúnez, CEO of FIRSTVISION 19:40h (CAT) Social Innovation: el cas de Cornerstone. Xavier Conesa, Director de serveis al client de VISYON 20:00h Descans / Descanso / Break 20:10h (ES) Estado del arte de la AR y MR. Jordi Alonso, presidente del capítulo de BCN de VRARA 20:30h (ES) Mesa redonda sobre el impacto esperado de la AR y MR. Xavi Tribó de Xavi's Lab/GLASSWORKS BCN, Xavi Guardia de SOFTFORYOU, Albert Giménez de WILDBYTES. Moderado por Jordi Alonso 20:50h (EN) Audio 3D: Dolby Atmos. Toni Mateos, Director, research of DOLBY LABORATORIES 21:15h (EN) Building high quality cardboard Headsets in Europe. Jan Willem den Engelsen, Sales and BDM Europe of VR OWL 21:20h (CAT/ES/EN) Wrap up. Jordi Alonso, president of the BCN chapter of VRARA 21:30h Networking & Drinks (sponsored by MEDIAPRO BRANDS)
