What the hell is VR/AR and why should I care? Daily Hive article by VRARA Vancouver President Dan Burgar
Original article posted on Daily Hive
Imagine receiving information about the world around you just by looking at it.
You walk by a restaurant and browse the menu without stepping inside, try on a sweater without going into the store, or follow directions to a new destination without having to look at your phone.
Now let’s take it one step further.
Imagine walking through your new apartment before it has even been built, exploring a foreign city without leaving your living room, or practicing open heart surgery without the risk of endangering someone’s life.
Sound crazy? This is the future that VR/AR technology promises and it’s not that far away.
In fact, a lot of it is happening right now.
By the end of 2017, roughly $1.6 billion USD will have been invested into the advancement of VR and AR technology.
And Vancouver is playing no small role in this development. Our city has become a top tech hub with upwards of 130 VR/AR companies exploring everything from gaming and filmmaking to architecture and enterprise solutions.