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Awane is the President of Zone 3 (VR) and the founder of 'Merchlar', a company that pioneered the Augmented Reality (AR) and Virtual Reality (VR) sector in Canada. A Co-Founder and former partner at 5thWall agency and the Montreal Chapter President of the VR/AR Association. He is also a bilingual keynote speaker and have presented at several international conferences including SXSW, C2, G20, Capital Innovation Défi MTL etc. My award-winning agencies, have built immersive experiences for a number of high profile global brands such as Universal Pictures & Twitter. Considered a thought leader in the field of AR & VR, he writes a technology blog on Huffington Post. He started his carreer in the music industry where he co-founded Monumental Records with Miriam Moufide and Bassil Silim Jones. Founded in 2005, Monumental Records, a division of Universal Music Group, produces Pop, Hiphop, Dancehall and Reggae music for acts such as Empire I. Monumental records has released 6 albums for Empire I and produced over 100 TV placements for global Ad campaigns (Pantene, Cover Girl, MTV, HBO, NBC, ABC) and a TV show with Musique Plus in Canada. In addition, they put together events with OUTKAST, DJ Lantern, The Roots, Collie Buddz and others. The label also produced several innovative marketing initiatives such as world's first Augmented Reality app for an artist. If you are a passionate about VR/AR please make sure to watch his weekly show //SURGE FORWARD//
Connect and build strong relationships with key players in the VR/AR ecosystem through VRARA or partner-hosted events.
Work with innovators in the VR/AR ecosystem across all verticals, from original content creators to innovative hardware companies.
Gain unlimited, exclusive access to VRARA research and publications, or, when applicable, receive discounts to third-party reports.