VR AR Event at the Big Show NRF 2017 in NYC


  • NYC

Contact Kris Kolo at kris@thevrara.com for details and event passes. 

The industry’s premier event – Retail’s BIG Show – is January 15-17, 2017, in New York City. It’s three days, 33,000 attendees, 300 speakers, 100-plus sessions and 500-plus exhibitors. 

The NRF and VRARA invite retailers to the Big Show. VRARA retail members get in at a discounted price. This offer includes all session (breakouts and Keynotes based), EXPO floor to include all sessions on the EXPO (based on availability), and all open networking events (opening reception, keynote lunch). VR/AR will be one of the highlighted technologies at NRF. Offer good until 12/2/2016.

Below are examples of what VRARA members are doing with VR AR in Retail:

VRARA member VRCommerce, has built a VR ecommerce platform that integrates with the retailer's existing product catalogs. “We’ve created a seamless path for retailers to begin to experiment in VR and create incredibly immersive transformative retail experiences,” says VRCommerce CEO, Amol Sharma. The video clip showcases a few of their early virtual storefronts. The user experience and UX can be completely tailored to reflect a brand and the experience desired. Example #1 shows an experience that could be inside an Apple, Samsung, AT&T or Verizon stores. Example #2 shows an interactive 360 experience inside a furniture store. Example #3 shows VR shopping inside a store like Macy's or Target.

For more info contact kris@thevrara.com