Live Webcast with Charlie Fink on Free Roam VR/AR with The VOID, VRstudios, Backlight, and Battleverse

RSVP here 

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Please join us on August 8th for a conversation about Free Roam VR, and AR, with Curtis Hickman, co-founder of The VOID, Kevin Vitale, CEO of VRstudios, Frederick LeCompte, CEO of Backlight (Paris), and Steve Shew of Battleverse (Toronto).

Free Roam VR, which can only be experienced in dedicated locations, and never in the home, and is the only true VR, where users wear an HMD and backpack PC, occupy an avatar, have full agency and freedom of movement, and can see and interact with other avatars in an entirely digital world.

Join us as we talk to the two largest players in the nascent field, and two startups that aspire to take their place alongside of them as pioneers of what many are calling "the new movie business." 

Download our VR Tech Setups for Events, Arcades and Venues White Paper Infographic

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Our Location-Based Entertainment Committee produced this white paper ready to help venue owners setup VR tech for arcades or events for different types of VR experiences.

It includes:

  • The benefits, tradeoffs, and considerations
  • Mixed Reality setups
  • Sanitation options
  • Shipping checklist
  • Typical event problems & suggested solutions


Enter your email here to get the white paper: 

Thank you to YDreams Global for support in this white paper




Recap of Virtual Reality Arcades Conference in Mountain View, CA

By Deborah Worrell, Member of the VRARA LBE Arcades Committee


The Virtual Reality Arcade Conference took place last weekend at the Samsung Research Center in Mountain View, CA.  The conference brought together companies specializing in VR hardware, software and distribution; VR content studios and publishers; VR research; and experts in funding and financing for VR LBE.

The recurring theme from presenters and exhibitors was one of consultation, cooperation, education and support. Daisy Berns, General Manager of Exit Reality, summed up the spirit of the conference, saying, ‘Virtual Reality is an extremely new industry and it is important for all of us to work together to elevate the entire location-based sector and be mindful that we will be introducing VR experiences to the masses’.

Panels focused on best practices and speakers shared insights based on their own successful models with the audience of arcade owners and interested attendees. Along with seasoned VR location owners a significant number of individuals came to learn about VR LBE and how they can become VR entrepreneurs themselves.

One particularly memorable panel (Jan Goetgeluk, CEO of Virtuix, Brad Scoggin, CEO of SpringboardVR, Shauna Heller, NA President of AiSolve, McKay Christensen, CEO of VR Junkies and Daisy Berns, GM of Exit Reality) had a spirited back and forth about end-user pricing, revenue projections, minimum number of stations and thoughts about keeping high-end VR experiences at an affordable price point.  Listeners learned a lot about VR business models, planning for success and the importance of exceptional customer service. The speakers were unanimous in extolling the benefits of marketing services and cautioned the audience against relying on foot traffic.

Attendees and exhibitors had a great time demoing all the new hardware at the conference. Lines were long to try the new omni-directional treadmill from Avatar=VR and the Omni total immersion body rig. Tactical Haptics showed off new gun-like controllers and everyone enjoyed playing Rocket VR’s games. Exit Reality brought a Cube—their complete B2B solution for VR content, distribution and customer service.

Virtual World Arcade showcased a large free roam arena VR set-up and Jeremy Lam, CEO of Virtual World Arcade, delivered Saturday’s keynote on VR Content Development and Mobile Events as well as Sunday’s talk on How to Prevent Motion Sickness in VR Arcades and Games.

The conference drew to a close on Sunday afternoon with an important panel on financing and funding for VR start-ups. In the cooperative and consultative spirit of the program the audience heard experts from the venture capital world (Angelo Del Priore, HP Tech Ventures, Ken Sobajima, KDDI Open Innovation Fund, and Ryan Wang, Outpost Capital) offer best practices, insights and examples.

Overall the event was a huge success—the panels and speakers were insightful and practical, the demos were fun and illustrated where the industry is headed, and the opportunity to network and build partnerships with VR professionals was outstanding. Mark your calendars for Virtual Arcade World Conference next year.


Join our Committee here 




This Tuesday, attend our all-star online panel on Haptics in Location Based Entertainment Jan 23 3pm EST

The VR/AR Association LBE Committee is proud to present an all-star online panel on Haptics in Location Based Entertainment from 3PM-5PM EST Tuesday 23rd of January 2018. Attend for free by registering here  

The sensation of Touch, or Haptics, is being experimented with widely across LBE businesses to make the experience more real and memorable. By adding features like Haptics, users engage with content in new ways, transporting them deeper into levels of immersion unavailable to home users.

At first, haptic feedback was limited to vibrating chairs and floors, and then soon after, hand-held peripherals entered with plastic guns that recoil when fired and haptic sticks that react like lit torches or baseball bats when used. New entrants into the Haptic Market are going all in, with full-body haptic suits, promising realistic touch sensations from head-to-toe, no matter what virtual world you inhabit. New haptic capabilities are being implemented into the walls of LBE Arcades and Amusement Parks, such as ultrasound speakers that broadcast touch to bare skin; like surround sound, this approach offers a wide range of sensations, at a distance, without needing to wear or hold anything.

The LBE World is evolving quickly, with haptics being a reliable, powerful way to bring content to new levels. Each person uses touch, to validate that the objects we see are real; in virtual reality, haptics bridge and blend the virtual and real into a seamless, meaningful experience.

Please join the VRARA LBE Haptics Panel for a lively discussion with our Haptics experts:

  • Dimitri Mikhalchuk, CEO of Teslasuit, bringing a leading full-body tactile haptic suit with motion capture and climate control for virtual reality;

  • Robin Alter, VP Strategic Partnerships at Ultrahaptics, the company offering midair, haptics using ultrasound;

  • Martin Holly from Striker VR, which combines a revolutionary haptic engine, the Arena Infinity™), with VR Peripherals to deliver powerful and precise tactile feedback.

  • Stafford Michahial from Kaaya Tech which develops the HoloSuit, a Full Body Analytics Wearable Platform with motion tracking and other features for VR LBE worlds.

And moderated by Kevin Williams with KWP, a leading consultancy in the emergence of the new entertainment market and prolific writer including his own news service The Stinger Report

Listen to our VR Arcades Location-Based Committee Webcast

The VR Arcade (Venue Location Entertainment Industry Committee) gave a live talk with Q&A on the topic, listen here. This live event was attended by executives from IMAX, Verizon, among others.  This was a panel discussion on the impact of Virtual Reality on Location Based Entertainment. Topics of discussion touched on best practices, monetization models, content creation, roadblocks, licensing and emerging trends for VR entertainment venues. Participants included members of the VRARA Committee. Moderated by Chris Pfaff Tech Media. 

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Listen here

Everything VR & AR Podcast: Human Motion Tracking in VR Immersion

Roman Kulikov from Moscow Russia joins the show to discuss such topics as human motion tracking for full immersion VR experiences. We also discuss his experience first attending and now teaching at the National Research University MPEI (Moscow Power Engineering Institute) in Moscow.

Other topics include learning more about the VR/AR technology scene in Moscow along with the accelerator his company is a part of and what the Pokemon Go experience is like in his area.

Another website that Roman shared regarding work his team is doing can be found here and the English translation of the front page of the site is below:

SCM: Tracking for Virtual Reality

The idea is to create a wireless tracking system with high accuracy by the use of nonlinear tracking filter based on the model of the user's movements for more information about the likely dynamics of the marker points on the body of the user.

Listen here